I found it fascinating to read about the applications for web 2.0 technology, especially in the area of social networking. The potential seems unlimited. This represents a big change for the mindset of librarians. Traditionally librarians have controlled the formatting of indices and catalogues, but web 2.0 shows the way towards working with the patron to create a customer centred service.
The various social networking sites that I have looked at vary greatly in how they interact with the customer. For example the University of Central Florida www.myspace.com/ucfaskalibrarian is fairly traditional in its approach, whereas the Tenn Inks' site http://www.myspace.com/teen_inkis an inviting and bedazzling glimpse of what social networking sites can do and be.
It is also great to see that teaching instiutions are promoting this great tool. For example, http://innovationsinelearning.gmu.edu/index.asp?page=2008presentations